Changing the Conversation... with a comic strip!

Nicole Flores Posted on September 25, 2012 by Nicole Flores
Changing the Conversation... with a comic strip!

What do a robotic dog and fifth-grade students have to do with Changing the Conversation? Nothing until now, when the comic strip “Bleeker the Rechargeable Dog” started featuring engineering as a topic for a classroom project.

In the back-to-school spirit, the NAE has teamed with King Features (a Hearst Corporation syndicate) to highlight a field that's often overlooked in discussions of STEM (science, technology, engineering, and math) education—engineering. This month (September 17-29) the NAE invites visitors to follow the comic strip characters Skip, Lila, and Bleeker the Rechargeable Dog in their daily navigations through fifth-grade and a challenging and exciting engineering project. With a light and humorous touch the comic conveys the educational inspiration and impact of the Changing the Conversation project and the NAE Grand Challenges for Engineering.

While we are extremely focused on the use of CTC messages and truly believe in the impact each tagline has in shaping the way the public views engineering, we must also remember a key element essential to Changing the Conversation: the delivery of messages. During a time when educators and leaders are challenged to get students interested in STEM, it is essential that we remain dedicated to providing the messages in creative ways that will resonate with students.

Most people probably don’t associate the National Academy of Engineering—or engineering in general—with kids’ comics. “Bleeker the Rechargeable Dog” is a great way to get people of all ages to think differently about engineering. Just part of our mission to change the conversation.

You can find Messaging Examples of videos, posters, websites, and brochures. And now Bleeker and his cohorts colorfully illustrate the CTC messages in their engaging comic strip.

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